BLUE ORANGE UK CREATIVE BRANDING, MARKETING, ADVERTISING CONSULTANTS in MAYFAIR LONDON

10 Apr

Our Business . . . is Understanding Yours.

Blue Orange UK is an original outstanding Branding, Marketing, Advertising Consultants based in Mayfair London England currently servicing traditional and digital new media clients in Devon, Avon, Bristol, London England United Kingdom, Paris, Europe and Asia including Doha Qatar,  Mumbai India, Hong Kong, Singapore and Tokyo Japan.  Taking you more personally, we understand your needs and expectation far better, and more importantly, the need to be your unique self.  Because, as Oscar Wilde said, ‘Be yourself, everyone else is taken.’

As a global agency partner of Blue Orange Asia, we have over 20 years of award winning experience with the best accredited agencies in the world at the core of everything we do, giving us the credibility to consult and service clients in the pioneering new market sectors of New Brand & Product Innovation,  Bio Technology,  B2B,  SME,  E Commerce,  Hi Tech Systems,  Design, FMCG, Hospitality, Hotels, Resorts, ECO Green Living, Luxury Brands, LOHAS Lifestyle  Leisure, Healthcare & Wellness, Medical, Nutrition,  Sports & Fitness, Financial Services,  IT, Mobile,  Apps, Mobile Devices, Smart phones,  Gaming,  Consumer Electronic Goods, Computers,  New Media, Recruitment,  Software, Travel & Tourism, Fashion & Accessories, Automotive, Airlines, Engineering, Alternative Energy.

One of our clear points of difference is in our expertise to create compelling strategic communication ideas that forge long term engagement and relationship between brands, products and customers.  Many the best brands work with us because we are one of the best ‘Think Different’ Creative Consulting companies around.  Seeing Things Differently, Thinking Differently isn’t just a Steve Jobs Apple INC positioning statement, or a Salvador Dali thing.  It’s what makes every business Great, Stand Out and shine brighter than their competition. It’s also what makes the Blue Orange ‘A Blue Orange’. We make the surreal So Real, and the ordinary Extraordinary.

For a few examples of our best award work click https://www.youtube.com/watch?v=7X3huUC9bt8

Our strategic consultant services include;

Business Brand Strategy | Sales and Marketing Strategy | Advertising Strategy |Business Management | Business Branding,

Brand Engagement and Equity | CRM | Mergers and Acquisition Brand Consultants,

New Brand and New Product Identity | Creation | Development,

Brand Audit, Analysis, Insights and Observations | Data Research | Brand Development,

Brand Messaging | Points of Difference | USP | | Brand Slogans Personality | Brand Positioning | Product Positioning | Market Positioning,

Branding Communications | Collaterals | Brand Manuals & Tool Kits.
Creative Advertising & Marketing Communications | Activation | PR Communications,

Creative Direction | Copywriting | Art Direction | Photography.

 

Hospitality Hotel Pre Opening Branding Sales and Marketing Consultancy,

Travel and Tourism Branding Consultancy

FMCG, Beauty, Skincare Branding, Marketing Consultancy,

Hospital Healthcare and Wellness Branding, Marketing Consultancy.

 

Consumer Retail Branding | Luxury Branding | Corporate Branding | Corporate Design,

Digital Online Marketing | Viral Videos | Film Marketing | Digital New Media | Social Media |Viral Media

Website Design | SEO Search Engine Optimization | SEM Search Engine Marketing

Our Brand is Top of Google for our market sector.

We can make your Brand Top of Google too.    Contact Us Now, We’ll Show You How.

Email: ideas@blueorangeuk.com

Email: ideas@blueorangeasia.com

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NEW PRODUCT BRANDING, ADVERTISING CONSULTANTS AGENCY IN MAYFAIR LONDON ENGLAND UK

9 Apr

Our Business . . . is Understanding Yours.

Blue Orange UK is an original outstanding Branding, Marketing, Advertising Consultants based in Mayfair London England currently servicing traditional and digital new media clients in Devon, Avon, Bristol, London England United Kingdom, Paris, Europe and Asia including Doha Qatar,  Mumbai India, Hong Kong, Singapore and Tokyo Japan.  Taking you more personally, we understand your needs and expectation far better, and more importantly, the need to be your unique self.  Because, as Oscar Wilde said, ‘Be yourself, everyone else is taken.’

As a global agency partner of Blue Orange Asia, we have over 20 years of award winning experience with the best accredited agencies in the world at the core of everything we do, giving us the credibility to consult and service clients in the pioneering new market sectors of New Brand & Product Innovation,  Bio Technology,  B2B,  SME,  E Commerce,  Hi Tech Systems,  Design, FMCG, Hospitality, Hotels, Resorts, ECO Green Living, Luxury Brands, LOHAS Lifestyle  Leisure, Healthcare & Wellness, Medical, Nutrition,  New Fashion Design Products, New Luxury accessories,  Sports & Fitness, Financial Services,  IT, Mobile,  Apps, Mobile Devices, Gaming,  Consumer Electronic Goods, Computers,  New Media, Recruitment,  Software, Travel & Tourism, Fashion & Accessories, Automotive, Airlines, Engineering, Alternative Energy.

One of our clear points of difference is in our expertise to create compelling strategic communication ideas that forge long term engagement and relationship between brands, products and customers.  Many the best brands work with us because we are one of the best ‘Think Different’ Creative Consulting companies around.  Seeing Things Differently, Thinking Differently isn’t just a Steve Jobs Apple INC positioning statement, or a Salvador Dali thing.  It’s what makes every business Great, Stand Out and shine brighter than their competition. It’s also what makes the Blue Orange ‘A Blue Orange’. We make the surreal So Real, and the ordinary Extraordinary.

For a few examples of our best award work click https://www.youtube.com/watch?v=7X3huUC9bt8

SERVICES

With a mission to deliver better insights ideas and observations that lead to better values and long term cost savings for your business Blue Orange UK has consulted for many blue chip business owners, clients, CEO’s, COO’s and CMO’s including Hilton Hotels Worldwide, Audi, P&G, Apple inc, Waitrose Retail London UK, Accor Hotels Europe, Maldives Tourism, Vietnam Tourism, Commercial Union London UK, BP, HSBC Bank UK, Siemens, ING, Austrian Airlines.  We service and consult for clients in the market sectors of SME,  New Business Start ups, Venture Capital,  Bio Technologies, New Technology, Pharmaceutical, Research Data & Analytics, B2B,  B2C,  CRM, Food, Beverages, FMCG, Retail, Beauty, Skincare, Cosmetics, Hospitality, Hotels and Resorts, Pre Openings, Lifestyle and Leisure, Home décor, Jewelry, ECO living, Interiors, Golf Clubs, Spas, Alternative Healthcare and Wellness, Sports and Recreation, Fitness, Hospital, Medical Product, Yoga, Nutrition, Insurance, Corporate Business Development,  IT, Mobile Devices,  Apps, Gaming, E commerce, Retail Shopping, Electronic Consumer Goods, Oil & Gas, Computers, IT, Recruitment, Software, Tourism, Travel, Fashion Apparel, Retail Banking, Automotive, Airlines, Aviation, Engineering, Hi Tec Systems, Government, Non Profit,  Public Services, Transport,  Private Sector, Public Sector, Alternative Energy, Green Energy, Logistics, Distribution, Product innovation, Luxury Waterfront Marina and New Home Developments, Eco Green Property Estate Developments.

Our strategic consultant services include;

Business Brand Strategy | Sales and Marketing Strategy | Advertising Strategy.

Business Management | Business Branding  | Brand Engagement and Equity | CRM | Mergers and Acquisition Brand Consultants.

New Brand and New Product Identity | Creation | Development.

Strategic Brand Audit, Analysis, Insights and Observations | Data Research | Brand Development.

Brand Messaging | Points of Difference | USP | | Brand Slogans Personality and Proposition.

Brand Positioning | Product Positioning | Market Positioning.

Branding Communications | Collaterals | Brand Manuals & Tool Kits.
Creative Advertising & Marketing Communications | Activation | PR Communications
Creative Direction | Copywriting | Art Direction | Photography.

Hospitality Hotel Pre Opening Branding Sales and Marketing Consultancy.                               Travel and Tourism Branding Consultancy.
FMCG, Beauty, Skincare Branding, Marketing Consultancy.
Hospital Healthcare and Wellness Branding, Marketing Consultancy.

Consumer Retail Branding | Luxury Branding | Corporate Branding | Corporate Design.  Digital Online Marketing | Viral Videos | Film Marketing | Digital New Media | Social Media |Viral Media.

Website Design | SEO Search Engine Optimization | SEM Search Engine Marketing

Our Brand is Top of Google for our market sector.

We can make your Brand Top of Google too.    Contact Us Now, We’ll Show You How.

Contact us at ideas@blueorangeuk.com | www.blueorangeuk.com

 

Blue Orange UK in London England UK   www.blueorangeuk.com          

Level 1, Devonshire House, 1 Mayfair Place, London W1J 8AJ, United Kingdom

Email ideas@blueorangeuk.com

 

Blue Orange Asia in Hong Kong

The Hong Kong Club Building.  Suite 901 Level 9, 3A Chater Road Central Hong Kong

Email ideas@blueorangeasia.com

 

 

 

Blue Orange Asia in HCMC Ho Chi Minh City Vietnam  

Me Linh Point Tower 2, 6th & 7th Floor, 02 Ngo Duc Ke Street, District 1, Ho Chi Minh City

Email ideas@blueorangeasia.com

 

Blue Orange Asia in Yangon Myanmar

Office hub. Office@36th, No.129, 36th Street, Kyauktada Township, Yangon, Myanmar.

Email ideas@blueorangeasia.com

 

Blue Orange Asia in Singapore       

The Metropolis Tower 2. 11 North Buona Vista Drive, Unit #08-09, Singapore

Email ideas@blueorangeasia.com

A PROVEN SEO MARKETING STRATEGY THAT SKY ROCKETS YOUR SALES

21 Feb

A PROVEN SEO OPTIMIZATION STRATEGY THAT SKY ROCKETS YOUR NEW LEADS AND SALES.

CHANGE OR DIE.   To give you a clear picture of SEO today and the best way to radically optimize your new business brand and product sales opportunities, you must understand how ISM  (INTEGRATED SEO MARKETING) works.

Example:

Blue Orange Asia is Top of Google and Bing Searches for Creative Branding, Marketing, Advertising, Brand Marketing Agencies in Bangkok Thailand, Maldives, Hong Kong, HCMC Vietnam, Asia.  (Search us and see).    In fact we are Top, and front page of Google for over 100 search terms because we created and implemented ISM  (INTEGRATED SEO MARKETING)  that dramatically optimizes any brand or product so that you clearly stand out above and beyond your competition to get noticed first, desired first and chosen first.

How to Beat Your Competition ?  Simple.

Contact Us Now.  I’ll Show You How.   Email me for a 30 minute informal meeting and I’ll show you;

1:  How to Optimize your new website brand/product to receive over 300 %  more new leads and sales opportunities.

2: How to build an engaging SEO/SEM Marketing Campaign that guarantees to make your brand or product stand out above and beyond your competition

We are Top of Google for our Market Sector.  We Know How to Make you Top of Google for your Market Sector Too.  Simply by changing your SEO thinking.

Email us now at ideas@blueorangeasia.com

Better Ideas.  Better Results.

Integrated SEO Marketing  |  Original Content Website Design  | Digital Viral Film Marketing.

 

Blue Orange UK in London England UK   www.blueorangeuk.com          

Level 1, Devonshire House, 1 Mayfair Place, London W1J 8AJ, United Kingdom

Email ideas@blueorangeuk.com

 

Blue Orange Asia in Hong Kong

The Hong Kong Club Building.  Suite 901 Level 9, 3A Chater Road Central Hong Kong

Email ideas@blueorangeasia.com

 

 

 

Blue Orange Asia in HCMC Ho Chi Minh City Vietnam  

Me Linh Point Tower 2, 6th & 7th Floor, 02 Ngo Duc Ke Street, District 1, Ho Chi Minh City

Email ideas@blueorangeasia.com

 

Blue Orange Asia in Yangon Myanmar

Office hub. Office@36th, No.129, 36th Street, Kyauktada Township, Yangon, Myanmar.

Email ideas@blueorangeasia.com

 

Blue Orange Asia in Singapore       

The Metropolis Tower 2. 11 North Buona Vista Drive, Unit #08-09, Singapore

Email ideas@blueorangeasia.com

 

The Art of Positioning and Why You Can’t Afford to Screw It Up

8 Sep

Many people have different interpretations about what a brand or product positioning means.   It’s one of those concepts that is hard to pin down, yet at the same time is so important and crucial to the long-term success of your business.   Positioning is at the heart of your brand.  It’s essentially the summation value of everything your brand is about.

Positioning is built from what you know to be true about your customer.   It takes the benefits you’ve outlined and makes them clear and meaningful to customers. In its simplest of forms, positioning is the mental space  you want to occupy in your customer’s mind, so that you clearly stand out from your competition.

Positioning is the first thing you want your customer to think about when they hear your brand name.  The Emotional Connection with your customer is the key to being a brand.  But that emotional bond should be reflected in the positioning statement for the business.

Positioning is more about emotions and less about the facts.

That’s why marketers, who think a claim about their product or service is a positioning statement, really miss the boat.  The same goes for a description of your type of business. There’s no emotion in that and it’s emotions that differentiate a brand.

As the brand positioning gurus Al Ries and Jack Trout said in 1981’ Positioning: ‘The Battle for your Mind’    “Positioning is NOT what you do to a product (or brand).      Positioning is what you do to the mind of the prospect.”

In 1972 Jack Trout and Al Ries wrote three seminal articles on brand positioning that were published in Advertising Age. Thirty-six years later the merits of their thinking holds steadfast. This is an excerpt of their article ‘The Brand Positioning Era Cometh’.

Remember the Mind Is a Memory Bank To better understand what an advertiser is up against, it may be helpful to take a closer look at the objective of all advertising programs – the human mind. Like a memory bank, the mind has a slot or “position” for each bit of information it has chosen to retain. In operation, the mind is a lot like a computer. But there is one important difference. A computer has to accept what is put into it. The mind does not. In fact, it’s quite the opposite. The mind, as a defense mechanism against the volume of today’s communications, screens and rejects much of the information offered it. In general, the mind accepts only that new information which matches its prior knowledge or experience. It filters out everything else. For example, when a viewer sees a television commercial that says, “NCR means computers,” he doesn’t accept it. IBM means computers. NCR means National Cash Register. The computer “position” in the minds of most people is filled by a company called the International Business Machines Corp. For a competitive computer manufacturer to obtain a favorable position in the prospect’s mind, he must somehow relate his company to IBM’s position. Yet, too many companies embark on marketing and advertising programs as if the competitor’s position did not exist. They advertise their products in a vacuum and are disappointed when their messages fail to get through.

www.blueorangeasia.com |  ideas@blueorangeasia.com

www.blueorangeuk.com

branding-bangok-thailand-strategy1-sisley-fashion-junkie-1hotel-pre-opening-corporate-branding-agencies

 

The Fastest Way to Optimize your Sales and Beat your Competition.

17 Jun

THE FASTEST WAY TO OPTIMIZE YOUR NEW BRAND AND NEW PRODUCT MARKETING SALES AND STAND OUT ABOVE YOUR COMPETITION

Create an Engaging Visually Compelling Digital Viral Film/Video and market it across targeted new media, social media communication channels.

Smart, efficient, effective.  If produced professionally, a corporate brand or product digital viral film with a Great Contagious Advertising Idea generates massive awareness for your business brand and product simply by communicating irresistible outstanding Must Have, Must Share dynamic content. Making you, your brand and product stand out above and beyond the boring bland competition.

Furthermore, a digital viral video significantly increases new direct traffic to your website, optimizing new leads and sales,  allowing you to significantly increase your market share.

Get smart. Get viral.  Contact us now. We’ll show you how.

Email us now for an informal discussion. We have over 20 years of credible expertise, producing outstanding films for leading MNC companies. We’ll show you a few examples of our original films that have each received over 200,000 views.

Blue Orange UK | ideas@blueorangeuk.comhttp://www.blueorangeuk.com .

Devon, Avon, Bristol, Mayfair, Chelsea, London, Southern England, United Kingdom, UK.

http://www.blueorangeasia.com

Thailand | Hong Kong | Vietnam | Maynamar | Malaysia | Singapore.

Better Ideas. Better Results. Better Contact us Today.

 

 

Digital Branding-Advertising Agencies in Yangon Myanmar: Myanmar Brand Marketing, The final advertising frontier?

15 Jun

Is Yangon, Myanmar the new and final bold frontier for the Digital Brand- Advertising  Industry.

Advertising and Brand Marketing agencies in Yangon seem to be booming.  From digital online marketing to new social media marketing to traditional brand advertising print and TV film commercials The entire industry is set to grow extensively.

Blue Orange Asia is a leading the way in Yangon Myanmar Branding and Advertising.  Our team of talented creative directors and designers have produced an original portfolio of traditional and digital brand design for clients in Asia, Europe and London UK.   A few of the market sectors we service include; New Technologies, E Commerce, Food, Beverages, New Restaurants, New RTD Drinks Products, New Beauty FMCG Product, New Luxury Retail Products, Beauty and Skincare, Cosmetics, Hospitality, Corporate Business Development & Design, Lifestyle and Leisure, Healthcare and Wellness, Medical, Sports, Nutrition, Financial Services and Insurance, Mobile, Apps, Devices, Electronic Consumer Goods, Retail Shopper Activation, IT, Software, Travel, Fashion Accessories & Designer Apparel, Retail Banking Products, Manufacturing, Cars & Trucks, Airlines & Aviation Brands, Engineering Products & Systems, Security, Alternative Energy, Luxury Waterfront Marinas, Yacht & Beach Clubs, Condo Developments, Eco Green Living.

HOW TO STAND OUT AND BEAT YOUR COMPETITION IN MYANMAR?

In today’s fast changing world, your business needs innovative radical thinking in order to significantly grow and stay ahead.  As the saying goes, Change or Die.  From our experience we know that Visually Engaging Original Content Marketing, Online Social Media and Digital Viral Video Marketing are the smart compelling ways to optimize your sales and marketing budget.   Communicate your unique selling points in a creatively compelling way and you will develop long term engaging customer relationship and loyalty to your brand or product making you rank higher in Google searches and clearly stand out above the bland corporate competition.

YOU AND YOUR BRAND ARE UNIQUE.  To change your business for the better, simply change the way you market your brand or product.  Contact us Now, We’ll Show You How.  To experience our Clear Difference, email us now with your enquiry.  We look forward to hearing from you, the privilege of meeting you, and the opportunity to work with you to make you an outstanding success in the future.

PLEASE CLICK ON THESE LINKS TO VIEW A FEW EXAMPLES OF OUR BEST PRODUCTIONS.

https://vimeo.com/197676686
https://vimeo.com/191470649
https://vimeo.com/196880235

https://www.behance.net/gallery/33477363/INTEGRATED-BRANDING-ADVERTISING-PORTFOLIO

Blue Orange UK in London England UK |  http://www.blueorangeuk.com                                      Level 1, Devonshire House, 1 Mayfair Place, London W1J 8AJ, United Kingdom.                       Email ideas@blueorangeuk.com

Blue Orange Asia in Yangon-Myanmar                                                                                                    Office hub. Office@36th, No.129, 36th Street, Kyauktada Township, Yangon, Myanmar. Email ideas@blueorangeuk.com

Our Integrated Digital Online services include;

Yangon New Brand Identity | Product Identity | Creation | Development                                     Yangon Brand Positioning | Product Positioning | Market Positioning
Yangon  Brand Strategy | Marketing Strategy | Advertising Strategy
Strategic New Brand Development | SME New Business Consultants                                              New Brand, Product, Marketing Consultancy

Yangon Corporate Design | Graphic Design | Website Design
Yangon  RTD Drink | FMCG | Retail Consumer Branding | Luxury Branding | SKU Packaging Design

Yangon  Branding Communications | Brand Manuals & Tool Kits
Yangon  Creative Advertising | Sales & Marketing Communications | PR Communications
Creative Direction | Copywriting | Art Direction | Photography
Yangon  TV Commercials | Productions

Yangon Corporate Films | Yangon  Digital Videos & Films
Interactive New Media | Digital Online Marketing | Viral Marketing
Social Media Marketing | Facebook Advertising | Instagram Advertising                                       SEO Search Engine Optimization | SEM Search Engine Marketing.


Myanmar is open for business. After two decades of isolating sanctions, this Southeast Asian country represents one of the few places largely untouched by Western brands.  Check out this superb article below.

http://adage.com/article/global-news/myanmar-ripe-marketing-s-frontier/242106/

LOW HOTEL OCCUPANCY RATES – HOW TO KILL THE PAIN AND OPTIMIZE SALES

15 Feb

THAILAND HOTEL LOW OCCUPANCY RATES – HOW TO KILL THE PAIN

Blue Orange Asia Brand Marketing & Advertising knows through experience if ever there was a time the Thailand Hospitality industry needed Innovative, Out of the Box Creative Marketing Strategies to alleviate the pain of low occupancy rates and no new sales during the high season,  it is now.

The same viral marketing strategy can actually be applied to hotels across the region, in Laos, Myanmar, Singapore, Hong Kong, Vietnam or Cambodia.

Now is Not the time for sitting back or producing internal play it safe marketing from predictable boring level 1 brand marketing manuals.

Now IS The Perfect Time, for targeted aggressive, think different, original creative marketing.  Creative marketing, Viral marketing, Strategic intelligent marketing that generates new sales opportunities, puts you ahead of your competition and grabs market share in the process.

Play it safe and hope ?  Or Act Now to Generate Brand Awareness + Grab Market Share.

TIME to stop thinking about the future ?  TIME to wake up and start influencing it ??

http://blueorangeasia.com/brandingadvertisingstrategy